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About - VSA Inc. Skip to content

About Us


business is done through the lens of mutual trust, integrity, professionalism and long standing relationships.

“We believe firmly that when you build strong relationships, business will follow.” 

– VSA Sales Team

Southwest Territory

VSA Inc. has been serving the Southwest territory since 1935, which include Alabama, Arkansas, Florida Panhandle, Louisiana, Mississippi, Oklahoma, Texas and Western Tennessee.

Working With VSA Has Its Benefits

89 Year History

VSA Inc. formally known as Vogal – Swygard was founded in 1935. Richard (Dick) Cole started out as a salesman in 1974 and became President/Part Owner of the Dallas location in 1981.

Expert Sales Team

We have a hunger for culling more business. One thing that sets us apart is our sales team. We have enough experience to be trusted in the industry, but enough drive that our team will still be making sales 85 more years. When your goal is to build long-term relationships, it’s important to be here long-term. We’re in it for the long haul.

Its About Relationships

How we build relationships is simple – we’re there. Our principals and customers often tell us that they hear more from us than any of their other reps. We consider that an honor. We’re out there working hard – always following up, proactively checking in and making sure that everything runs smoothly. We don’t wait for customers to reach out to us when there’s a problem. We check in with them frequently so we can fix bumps in the road before they become problems.

A Company of Our Word

We’re a company of our word – when we say we’re going to do it, we do it. No matter what it takes to make that happen. This cultivates trust, so our customers know that we have integrity. When we represent a company, our customers know that we honestly believe in their product. We represent only premier manufacturers, and our customers know it. The VSA name carries a stamp of quality and integrity. 

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Our Team covering the southwest territory

VSA-3D-Territory-Map

A.

Factory Sales Representative (West TX, Ft Worth TX)

Robert Johnson

Factory Sales Representative (West TX, Ft Worth TX)

B.

Factory Sales Representative (South TX, Waco, Austin, San Antonio, Corpus Christi, Rio Grande Valley)

Fernando Centeno

Factory Sales Representative (South TX, Waco, Austin, San Antonio, Corpus Christi, Rio Grande Valley)

C.

Factory Sales Representative (Dallas TX Area)

Todd Cole

Factory Sales Representative (Dallas TX Area)

D.

Factory Sales Representative (Houston, College Station, Galveston, Beaumont, Nacogdoches, Jasper TX)

Jon Thornton

Factory Sales Representative (Houston, College Station, Galveston, Beaumont, Nacogdoches, Jasper TX)

E.

Factory Sales Representative (East Texas, Waco, Temple, Killeen)

Scottie Haigwood

Factory Sales Representative (East Texas, Waco, Temple, Killeen)

F.

Factory Sales Representative (OK, AR, Western TN, Texas Panhandle)

Josh Gilmore

Factory Sales Representative (OK, AR, Western TN, Texas Panhandle)

G.

Factory Representative (Louisiana, Mississippi, Alabama & FL Panhandle)

JEFF DISON

Factory Representative (Louisiana, Mississippi, Alabama & FL Panhandle)

President

President

Dick Cole

President